Understanding urban logistics and consumer behavior in São Paulo city
نویسندگان
چکیده
Making deliveries of Fast-Moving Consumer Goods (FMCG) to small retailers in dense areas is a challenge. This has different levels impact between high-income and low-income neighborhoods. They are more evident megacities developing countries, where there clear division classes. On the one hand, governments do not attend neighborhoods many unsafe areas, lack planning, infrastructure that hinders FMCG deliveries. other traffic regulations make delivery processes complex. paper aims analyze urban logistics, comparing low- São Paulo city taking into account local markets, consumer buying behavior, distribution process. To achieve this, questionnaire loco was applied stakeholders involved (consumers, retailers, carriers). The data were analyzed by using descriptive statistics. results from consumers, carriers reveal their point view products Base Pyramid (BOP) consumers (HIC). Factors such as ‘time window regulation’ ‘infrastructure neighborhoods’ hinder companies regions HIC, while BOP retailers' security major problems actors. behavior poses an important factor guide freight transport planning both regions.
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ژورنال
عنوان ژورنال: Case studies on transport policy
سال: 2021
ISSN: ['2213-624X', '2213-6258']
DOI: https://doi.org/10.1016/j.cstp.2021.06.017